Ted Wolf is a serial entrepreneur, executive coach, change management expert, and co-founder and CEO of Guidewise. A Penn State graduate, Ted brings decades of experience building, scaling, and successfully exiting companies, including leading mergers and complex technology integrations within private-equity-backed rollup environments.
Over the course of his career, Ted has helped organizations navigate multiple waves of technological change, from introducing companies to their first computers at IBM, to guiding businesses through the rise of the Internet, and now to leading AI strategy, adoption, and change management efforts at Guidewise. His work consistently centers on integrating new technologies into real human workflows.
At Guidewise, Ted focuses on executive alignment, adoption, and trust, helping leaders ensure their investments in AI translate into real, sustainable business value rather than stalled initiatives or unused tools.
